Title
Bayview LLC Comprehensive Sign Program and Modification Permit (PA2026-0042)
Site Location: 3501 Jamboree Road
Recommendation
Project Summary
A request for a comprehensive sign program (CSP) to establish design parameters for all signage for an existing six-story, 324,053-square-foot, professional and administrative office building. Additionally, a request for a modifiication permit to authorize increased sign area for six wall signs and increased sign height for two monument signs, which exceed the maximum allowed by Chapter 20.42 (Sign Standards) of the Newport Beach Municipal Code (NBMC). If approved, the project will supersede all previous approvals related to signage.
The CSP requests the following deviations:
a. Primary Tenant Signs - The allowance of 6 primary tenant identification signs
located on three separate building where the NBMC allows one wall sign per tenant
or building frontage.
b. Secondary Tenant Signage - The allowance of 10 secondary tenant identification signs located on three separate building frontages where the NBMC allows one wall sign per tenant or building frontage.
c. Placement of Wall Signs - The allowance of all wall signage to not be located
within the middle 50% of their respective building frontages, where the NBMC
requires walls signs to be located within the middle 50% of the building or tenant
frontage.
d. Secondary Tenant Sign Area - Installation of 48-square-foot, internally
illuminated, wall signs located on the Jamboree Road and Bristol Street frontages.
The NBMC allows a maximum of 37.5 square feet per secondary tenant frontage.
e. Number of Freestanding Signs - The allowance of five frestanding signs, where
the NBMC allows one freestanding sign per site.
f. Freestanding Sign Area - The allowance of a two freestanding signs to be limited
to a maximum sign area of 79.5 square feet where the NBMC allows a maximum
sign area of 75 square feet.
The Modification Permit requests the following deviations:
a. Primary Tenant Wall Sign Area - Installation of six 168-square-foot, internally
illuminated, wall signs, located on the Jamboree Road, Bristol Street, and Bayview
Circle frontages. The NBMC allows a maximum sign area of 75 square feet per
primary tenant frontage.
b. Monument Sign Height - Installation of two freestanding signs on Bayview Circle
to have a maximum average height of 8 feet, where the NBMC allows freestanding
signs to have a maximum average height of 6 feet.
Recommended Action
1. Conduct a public hearing;
2. Find this project exempt from the California Environmental Quality Act (CEQA) pursuant to Section 15311 under Class 11 (Accessory Structures) of the CEQA Guidelines, California Code of Regulations, Title 14, Division 6, Chapter 3, because it has no potential to have a significant effect on the environment; and
3. Adopt Draft Zoning Administrator Resolution No. _ approving the Comprehensive Sign Program and Modification Permit filed as PA2026-0042 (Attachment No. ZA 1).